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Posts Tagged ‘case study

Technology is a key resource of profound importance for corporate profitability and growth. It also has enormous significance for the well-being of national economies as well as international competitiveness. Effective management of technology links engineering, science, and management disciplines to address the issues involved in the planning, development, and implementation of technological capabilities to shape and accomplish the strategic and operational objectives of an organisation.

The concept of technology management is quite broad, since it covers not only R&D but also the management of product and process technologies. Viewed from that perspective, the management of technology is actually the practice of integrating technology strategy with business strategy in the company.

This dowloaded article provides the implementation of technology management that have been used by Genentech Inc. It also covers a particular issues imposed on the major strategic options facing the company, provides a Mission Statement for the company and other issues related to the its strategy.

You can dowload the article here: Genentech Article

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Total Quality Management (TQM) is a philosophy which emphasizes continuous improvement as a process that places a premium on achievement of customer satisfaction. There are two key aspects which are important to achieve the successful TQM: continuous improvement and customer satisfaction aspects. In this article, I provide the introduction to TQM, based on the Fuji Xerox WA case study, The Quality Journey, which is focusing onto those key aspects. I explain about the motivation behind the company to improve their quality, the new management system that they use, and analyze on their movement why was successful.


You can download the article here: Fuji Xerox Article


Have a pleasant reading…

Other Downloadable Articles & Presentation can be found here: Download Page

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